SeekOut has partnered with RedThread Research to bring you this report that examines the state of the People Analytics Technology (PAT) market over the last year.
While people analytics remains crucial for providing data-driven insights during uncertain times, market growth has slowed, and customer satisfaction has declined due to insufficient support and ROI. Additionally, the PAT market has become increasingly complex with the integration of generative AI, confusing customers on the technology’s safety and effectiveness at solving business problems.
The report aims to help practitioners navigate the PAT market by providing insights into market size, customer satisfaction, AI implementation, and security considerations.